ZIXX SOAP Retro Movie Posters

Our campaign “No More Afraid of Stains” is based on 1950’s horror movie posters, That were placed on different movie theaters across the country. With this action took many curious asking about the movies and their release date, part of the same action includes BTL and printed postcards as gifts to every attendant during the poster exhibition, making the Zixx Soap the Summer unexpected movie. Brand: Corporación Dinant Product: Jabón Superado Zixx Advertising Agency: Ogilvy & Mather Honduras Creative Director: Sebastián Bullorini Copywriter and Photography: Fernando Robles Art Directors: Wanda Calix, Frank Sandres Lettering and retouching: Frank Sandres Illustrator :Wanda Cálix

"ATTACK OF THE STAINED PANTS"
 
"THE BLOUSE THAT STAINED EVERYTHING"
 
"THE FADED SHIRT!"
 
DEVELOPMENT PROCESS
IN THEATERS
POSTCARDS
Brand: Corporación Dinant
Product: Jabón Superado Zixx
Advertising Agency: Ogilvy & Mather Honduras
Creative Director: Sebastián Bullorini
Copywriter and Photography: Fernando Robles
Art Directors: Wanda Calix, Frank Sandres
Lettering and retouching: Frank Sandres
Illustrator :Wanda Cálix
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